Custom eLearning course development: definition and benefits

Every organization has unique learning needs. That’s why custom e-learning course development makes sense as a corporate learning solution. We’ll explain what it is and how to optimize your approach.

By Alexandra Hemmer on Aug 18th


Custom e-learning course development. What is it?

There isn’t a one-size-fits-all approach to training employees. Each organization has its own learning needs, and what kind of knowledge your employees are looking for can vary. That’s where custom e-learning course development can help.

Custom e-learning course development refers to the process of creating tailored learning content to meet the various learning needs throughout your organization. There are several ways to carry this process out. You could involve an instructional designer to create custom content, or you can empower your in-house subject matter experts to create it themselves.

At Easygenerator, we recommend the latter — an approach known as Employee-generated Learning (EGL). Enabling your subject matter experts to create custom content for their peers comes with several added benefits, which we’ll cover in more detail later.

Benefits of custom e-learning course development

Designing custom e-learning courses comes with many advantages, including:

  • Personalized learning experiences

    Unlike generic, off-the-shelf content, custom e-learning courses are designed with your employees’ unique needs in mind. That means they stand to benefit from a more personalized learning experience that fulfills their knowledge gaps more accurately.

  • Better learner motivation and engagement

    With more specific learning objectives targeting your organization’s unique needs, learners don’t have to wonder what value they’ll be getting out of the content. They’ll be more likely to have a meaningful and relevant learning experience, which would increase their motivation to engage.

  • Time and cost savings

    While off-the-shelf content may seem like the timeliest and cheapest solution, it can also lead to more costs down the line. Providing tailored e-learning from the start allows your learners to access the exact knowledge from the beginning, reducing the need for follow-up content. And, when e-learning is created in-house using a user-friendly authoring tool, you can keep content up to date over time. This prevents the need to create entirely new courses on the same subject all over again, saving you both time and money in the long run.

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Customize your e-learning courses with Easygenerator

Traditional methods of creating e-learning tend to take too long. Not only can this be expensive, but it also poses the risk that the content will be outdated by the time it reaches the learner. That’s why we recommend an Employee-generated Learning approach to develop custom e-learning.

By putting the content creation process in the hands of your subject matter experts, you eliminate the need to involve instructional designers who would have had to validate their content first anyway. This not only speeds up content creation but also ensures that learners are getting trained by people who know their needs first-hand: colleagues.

But to ensure your employees can create engaging content, you’ll need an authoring tool built for subject matter experts — one with zero learning curve. That’s where Easygenerator comes in.

Between our user-friendly drag-and-drop interface, in-app support, and personalized onboarding sessions, anyone can start creating custom e-learning solutions without a background in instructional design.

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About the author

Alexandra Hemmer is a copywriter at Easygenerator. Originally from Singapore, she spent her higher education years in the U.S. where she kickstarted a career in content marketing and journalism. She currently resides in the Netherlands, embracing her Dutch-Indonesian roots.

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