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How to measure learning impact in 4 simple ways

Investing in your team’s learning and development is more important than ever. But how can you know if your training initiatives are having a positive effect on your employees and the business itself?

2 min. read • Inês Pinto

Organizations invest so much time and money into creating and delivering training content for their teams. But how can you effectively show the return on investment in training to your company leadership?

In this article, we’ll discuss why measuring learning impact is important for your L&D strategy and how to start doing that today in just 4 simple ways.

Why learning impact measurement matters

You’ve done the hard part: surveyed your learners and business leaders, identified key training gaps for your company and developed clear learning goals for your L&D strategy.

Once you start creating your e-learning content, how can you know if your training initiative is actually helping you reach your goals? And how can you measure the impact your training content will have on the business itself?

Understanding how to measure the impact of your training should be a key part of your overall L&D strategy. After all, it’s based on this feedback and analysis that you can continue to refine your training materials to make them more and more aligned with your company’s learning and business needs.

4 Ways to measure the learning impact of your projects

To measure learning effectiveness, you’ll need to extract data – from your learners, their managers, and even your own LMS. But extracting and analyzing this data doesn’t have to be a complicated process. In fact, there are just 4 simple measures you can start implementing today to start measuring the learning impact of your projects:

1. Assess performance levels

Developing a successful e-learning course starts with setting specific learning objectives – and that’s exactly what you should be tracking to measure the impact of your training. In addition to your own evaluation of your learners, engage with relevant stakeholders to get a more complete picture of your learners’ performance:

  • Learners: Ask learners to evaluate themselves against specific success factors before, during, and after they’ve completed your training.
  • Peers: Engage peers to evaluate each other and provide practical feedback on their teammates’ performance.
  • Managers: Involve managers in the evaluation or their team to help you track performance improvements.

2. Create formal skills assessments

Assessments help you grasp your learners’ understanding of a topic and, in turn, help you refine your training content. These formal skills assessments can be embedded in your e-learning content itself or be placed at the end of a course for a final knowledge check.

With an e-learning tool like Easygenerator, you can choose from a variety of learning assessment types including:

  • True/False statements
  • Multiple choice questions
  • Fill-in-the-blanks assessments
  • Hotspot questions

Check how your learners are answering and scoring on these questions. Are your assessments too hard? Too easy? Are your learners effectively showing they’ve acquired the new knowledge?

Then, it’s time to take it a step further and assess your learners on the job. Allow learners to practice their skills with real tasks and check for skills development. This will demonstrate if your learners can go beyond the knowledge to effectively show if they can put it into practice.

3. Track engagement with your e-learning content

Keeping track of how your learners engage with your content is another useful way to measure the impact of your training. Use your LMS analytics to see which pages get the most and least hits, where your learners are dropping off, and even which devices they use to access your training content. This will ultimately help you understand how useful the learning content is and how easy it is for learners to access it.

On a micro level, you can analyze reports for each e-learning course and identify what questions learners had to redo, how many attempts learners needed to pass your course, and how much time it took them to do so.

4. Conduct satisfaction surveys

Your learners’ opinion of your e-learning content is another useful way to measure the impact of your training. Their feedback can help you further understand what worked and areas of improvement for future trainings. The best way to get this feedback is to conduct a survey at the end of your e-learning course to gauge learner satisfaction. With Easygenerator, learners can score courses on a scale from 1 to 10 and authors can view who gave which score, making it easier to follow up afterwards for further insights.

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About the author

Inês Pinto is the content manager at Easygenerator. Originally from Portugal, she grew up in Canada and the US before returning to Europe to complete her university studies. She currently resides in Rotterdam with her husband, daughter, and two dogs.

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