I am Zola Sookias and I am the Managing Director at Investanalitix, an independent, institutional investment research, consulting and education & training company specializing in fund manager search and selection.
We develop and deliver seminars and workshops on a variety of subjects of interest to the investment management industry practitioners and investors, including intensive courses on advanced quantitative techniques for modern portfolio and risk management as well as an introductory course in investing for the public at large.
The main challenge at the moment is getting started, having a viable product and then reaching the market. The other challenge is marketing, and the Easygenerator team has been thinking ahead adding an option to sell courses via Coggno, which is very commendable.
The main benefits of using Easygenerator are:
- Creating a course is easy, and given the drag-and-drop format and organization of the software, it took me a relatively short period of time to be able to use Easygenerator competently, needing only the occasional support.
- The app is flexible, enabling the creating of customized, interactive courses with thoughtful quizzes. This customization capability includes changing the look and feel of the course, corporate branding, and a number of different templates for those who do not wish to start from scratch.
- EG gives content providers the opportunity to be very creative, adding audio, video, photographs, as well as charts and graphs as needed.
- The segmentation in each section also helps in the production of bite-size “morsels” of information so as not to overwhelm learners.
- Excellent support.
In summary, EG is an excellent platform for bringing ideas (both complex and simple) to life and for presenting them to learners in a user-friendly, interesting and engaging way. Given the nature and variety of quiz options, there is an element of gamification and play built into the software which makes courses more dynamic, appealing and engaging. These factors add to the overall effectiveness and marketability of courses and serve as a distinct advantage. EG thus brings a built-in added value and differentiation to content creators – a competitive edge.
Now the concepts that I’ve had for a long time can be put together in the form of a viable product and service.